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Small Business Season 2026

October 12, 2026 12:00 AM - January 9, 2027 12:00 AM (PDT)

Description

Small Business Season is a celebration of the local businesses that make Gilroy unique—and a reminder that supporting local matters all season long. From Small Business Saturday through the holiday season, the Gilroy Chamber of Commerce encourages our community to shop local, dine local, explore local, and support the businesses that invest right back into Gilroy. Every purchase—big or small—helps support local jobs, local families, and the businesses that give our community its character. Through Passport to Gilroy, shoppers can discover participating businesses, make purchases, collect stamps, and earn chances to win prizes while experiencing more of what Gilroy has to offer. This holiday season, skip the ordinary and discover something local. Shop Small. Support Local. Celebrate Gilroy. Because when our small businesses thrive, Gilroy Means Business.

Location

Small Business Season takes place throughout Gilroy at participating local businesses. There is no single event location—shoppers are encouraged to explore the community, visit participating businesses, make purchases, collect Passport to Gilroy stamps, and discover new local favorites along the way. Participating locations will be announced prior to the start of the campaign, making it easy to plan your stops and support small businesses all across Gilroy.
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Contact Information

Gilroy Chamber of Commerce
Name: Danyelle Kjellesvig
Email: danyelle@gilroy.org
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